MEEM Overseas Conference — Kugua's self-owned IP
Background
MEEM Overseas Conference
Challenges
First-time conference with zero brand awareness
Solution
Regularly output professional content to establish a professional overseas business image; increase paid promotion 3 months before the conference
Outcome
200+ on-site attendees; all conference seats sold out
Deliverables: WeChat Channels systematic content, graphic pushes, paid promotion data